Security & Privacy

Online Privacy Policy
Delta Marketing Dynamics (DMD), a division of KS&R, Inc., is committed to maintaining your confidence and trust, and accordingly maintains the following privacy policy to protect personal information you provide online.

DMD is a member of PMRG (Pharmaceutical Marketing Research Group) and CASRO (Council of American Survey Research Organizations).

As a member of PMRG and CASRO, DMD adheres to a Code of Conduct for Survey Research for all applications, whether it be online or through traditional market research methods (telephone, mail, etc.). For more information about the Code of Conduct and Ethics for Survey Research, click here for the PMRG site or click here for the CASRO site. PMRG and CASRO maintain their own confidentiality and privacy policies, which you can review further by clicking here (PMRG) or here (CASRO). As members of PMRG and CASRO, DMD complies fully with these high standards.

Unbiased Research Provider
DMD is an independent provider of survey research, primarily for the healthcare industry. DMD is not associated or affiliated with any retail drug chain, independent drug store, pharmaceutical manufacturer, PBM, HMO, or any other manufacturer or retailer. Our corporate website at provides you with more information about our services.

Please feel free to email us at or call DMD at (315) 470-1350 to request more information about our company.

Basic Confidentiality Policy
It is DMD policy that personal information, such as your name, postal and e-mail address, telephone number, etc., is private and confidential. Accordingly, the personal information you provide is stored in a secure location, is accessible only by designated staff, and is used only for demographic or data segmentation purposes. If you indicate on our site that you would like to receive information about DMD or would like to become a panelist by registering online, your personal information will be added to appropriate DMD mailing lists. If at any time you change your mind and would like to be removed from our online mailing list, please see our opt-out procedures, below. For more information about DMD, please email your questions to

Information We Collect
DMD may collect the following necessary information about you and your place of business when you register as an online panelist or take an online survey:

All Panelists:
• Name
• Address
• Telephone number
• Facsimile number
• Email address (either at work or home, your choice)

Pharmacists/Physicians Only:
• Business name
• Business telephone number and facsimile number
• Business activity, such as Rx sales and patient volume, etc.
• Business demographics - in terms of sales volume, patient load, patient demographics, etc.
• Type of practice - individual or group (physician)
• Primary/Secondary specialties (physician)

Use of Cookies
Many websites use cookies to track visitors while they use various areas of the site. Cookies do not contain personal information. Rather, a cookie is a small file that is stored on your hard drive to enable hosts (like DMD) to align the information you provide voluntarily (in an online survey or registration form) to your site use. While you are logged on and engaged in taking a survey or completing a registration form we use cookies for these technical reasons. We need to do this to keep your information and answers separate from those provided by other survey respondents or online panel registrants. We do not keep or store cookies after you exit our site - cookies are used only for our temporary use.

The Way We Use Information
We collect information only as volunteered by an individual in an online survey, registration form, or other correspondence to DMD. Any information reported to outside parties is summarized in aggregate and no individual information is identified unless expressed stated with written granted permission. Personal information supplied by individuals is provided voluntarily and is used strictly for demographic/segmentation purposes, to distribute honorarium checks, or to respond to a request for more information.

We use the information you provide about yourself to find out where to contact you for surveys, honorarium or incentive payments or to reply to any questions you direct to us via our website. We do not share this information with outside parties. If you do not wish to be contacted by email, postal mail, telephone or facsimile, please do not provide this information on the enrollment form. If you wish to remove any of this information at a later date, you may do so by following the instructions "How You Can Access or Correct Your Information", below.

If you are a pharmacist or physician, we use the information you provide about your store, hospital, or practice for demographic and/or segmentation purposes. We sometimes need this information to properly select a sample for our research studies. Other times we may use it to show, in aggregate, characteristics of the respondents to a study. We do not share this information with outside parties.

As a patient or caregiver, we use the information you provide about yourself and those you care for as a means of qualifying respondents for certain survey topics. If you are affected by a certain medical condition, we may contact you to express your opinions, experiences or thoughts in a marketing research survey conducted by our company. Your identity will be held confidential at all times.

We use email addresses to invite e-panelists to participate in surveys or to assess their eligibility for an upcoming study. We also use email addresses to respond to questions online. Email addresses are not used for any other purposes and are not shared with outside parties.

We use postal addresses, telephone and/or facsimile numbers to invite panelists to participate in surveys. We also use postal addresses to update you with new information about our company and panel programs. As is customary, addresses, telephone numbers and facsimile numbers are not used for any other purposes and are not shared with outside parties.

We use non-identifying and aggregate information to better share our research capabilities with clients. For example, we may tell a client that X number of pharmacists/physicians/patients are on our online panel or that we can achieve an online sample of N pharmacists/physicians/patients within Y days, but we would not disclose anything that could be used to identify those individuals.

Finally, we never use or share the personally identifiable information provided to us online in ways unrelated to the ones described above without also providing you an opportunity to opt-out or otherwise prohibit such unrelated uses.

Our Commitment To Data Security
To prevent unauthorized access, maintain data accuracy, and ensure the correct use of information, we have put in place appropriate physical, electronic, and managerial procedures to safeguard and secure the information we collect online. For a copy of our process, please email us at

How You Can Access Or Correct Your Information
You can access all your personally identifiable information that we collect online and maintain by emailing your request to We will email you (within 3-5 business days) the information we have on file for you, including your pharmacy/hospital/practice location and contact numbers/email addresses. We use this procedure to better safeguard your information. You can correct factual errors in your personally identifiable information by sending us a request that credibly shows error. To protect your privacy and security, we will also take reasonable steps to verify your identity before granting access or making corrections.

How To Contact Us
Should you have other questions or concerns about these privacy policies, please call us at (315) 470-1350 or send us an email at

Opt-Out Procedure
If you choose to be removed from our email mailing list, please reply to any of our email invitations and type "REMOVE" in the subject header. Or, please send us an email at; with your email address and name and type "REMOVE" in the subject header. Please allow 3-5 business days for us to remove your name from our email address book.

Mail all correspondence to: DMD, a Division of KS&R, Inc. Attn: Panelists, 120 Madison Street, 15th Floor Syracuse, NY 13202
If you have any questions about this procedure you may call us at (315) 470-1350.